Latest news from Google (April 2018)

Read the latest news from Google representatives in April 2018

  1. Earlier it was reported Google expanded the more results button test to more users, well, now it is officially live for all searchers. Google confirmed it went live on their Twitter account saying “we’ve launched a new “More results” button that makes it easier & faster to get more search results on mobile.” Google said this makes it easier and faster for their searchers, adding “now additional listings load below the ones already being viewed, rather than the old “Next” button that would load an entirely new page.” The ads will load under the new organic results, if Google decides to show ads at all after clicking on the “more results” button.
  2. Google’s John Mueller responded to someone on Twitter who was upset that his content ranks well in India but that same content doesn’t rank well in the US based Google results. John said that not all content is relevant to all users in all locations. He added that it doesn’t mean anything is wrong with your web site, it is just how Google manages relevancy.
  3. John Mueller from Google said on Reddit that if your cache link in Google returns a 404 error, that it doesn’t mean your rankings will be hurt in Google. John said “that can happen, it doesn’t mean anything.” So if you are worried that this might result in your page being deindexed or the rankings may drop, Google says no, no need to worry about that. The Google Cache 404ing is an internal issue with the Google Cache server and doesn’t reflect on indexing or ranking of the web page. Google’s John Mueller also said in the past that pages that do not have a cache link are not by default considered lower quality.